One of the biggest problems with SoT is the flash in the pan nature of the content. Huge engagement for a couple of weeks then it quickly trails off to almost nothing before pretty much nothing. For example, "Skull of Siren Song" & "Skull of the Banished", some of the best PVP I ever had, now none do it. Case in point: Last night I meet someone finishing the Skull of the Banished by getting a friend to take over another persons ship, just so he could "steal" the skull from them. Kind of sucks the joy out of the achievement for most.
Solutions:
DIVE/SERVER MERGE
For competitive things like Skull of Siren Song, make it a dive voyage. You dive to a server with a couple of empty spots once 2-3 ships dive in as well you get the start of the voyage message and the race is on.
This can also be done via server merges. From what I can tell the way server merges work is that if you are added to a server, you get the frozen screen and the poem as your ship & crew are transported in. This is why all crew have to be on the ship for the merge. If you are on server that has a ship merged onto it, you do not notice at all and you do not have to be on your ship. It has to be like this as I have completed a world event and then had a level 6 burning blade appear straight away. If this is correct, this means that Rare could merge crews doing certain things onto servers with other like minded pirates. So they could make a collection of 2-6 ships who have all signed up to do a Skull of Siren Song onto a single server without having to wait for people to leave servers. Similarly if you have done a Skull of the Banished voyage that night, you could be merged onto a server with something starting one or just completed one. It could even become a reaper voyage at grade 5, "hunt for commodities", "hunt for lost shipment", "hunt for gold vault" etc. Put down that voyage to merge to a server with someone doing that activity. Although a merge like that should also include a cue for the other ships to check their map for balance.
MONTHLY DEEDS
Certain voyages or events are listed as Deeds, maybe 10 or so a month. To progress up the ladder you need to complete each one in order. Rewards can be things like extra rep/gold for completing the deed. Once you have done all of them, you get a special voyage or a couple of ancient coins. Not heaps but it may cause people to start doing some of the old content again.
QUALITY OF LIFE:
For things like commodities. give us a buy all button to speed it up, change the skins on the commodities to have symbols on the crate. The location its bought from and who wants it. Basically take the chore out of the game, focus on the game play. I am certain there are QoL changes that would make other events more user friendly.
