This weekend is gold and glory weekend, and I had no idea until I read someone else's post where they mentioned it in passing.
I can't find any mention of this event in the community hub or latest news- is it posted somewhere I'm not aware of?
If not, I'd suggest that Rare add a small banner to the forums to remind people when small events like this are going on. At the time of this writing, there's a small banner asking players to "nominate SoT as a labor of love in the steam awards"; something like that would work great.