Why is loss streak a thing?

i am doing it as we speak. the fact that it is almost more efficient for me than trying to get a win is not pleasing. we need daily deeds. fire 2 chainshots on an enemy mast for example, 1000 exp rewarded. win 3 fights as a quest mabye, 3500 exp. a reason to win without defeating odds stacked against you, and having to spend 6 hours on getting it on a 3 streak for the bonus. this differs alot though. one day its 3 newbies, one day its those who have intercontinental sniper capabilities. if i can be rewarded for trying to get better in pvp, im good, but there is nothing to do. if i spend 30 minutes on a fight and lose, i could have probabily have outfarmed that with losses.